Campaign identity, programme, marketing material
Designed whilst working at Base Two.
Chamber Music New Zealand offers an annual, nationwide, season of international classical music concerts. The 2016 theme ‘Kaleidescopes—International Elegance’ is described as a season of ‘boldness and brilliance’, so naturally, a daring, vibrant aesthetic was chosen to showcase the campaign.
The two colour palette of deep navy, juxtaposed with an intense neon, was chosen to establish a sophisticated, energetic feeling which reflects the dramatic sound of this years’ musicians. Each artist is portrayed through a series of geometric shapes, reflecting and repeating in a psychedelic manner to encompass the ‘Kaleidoscope’ theme.