The Great Makeup Bag Makeover

Sector

Retail, Beauty

Scope

Campaign, Illustration

Team

Socials, posters, billboards

An opportunity for your makeup bag to get a makeover! Ballantynes Department store invited their customers in for a night of champagne, advice from the beauty pros on what their cosmetics cases are missing and the opportunity to try out new products. The illustrations were semi-realistic and luxe-looking, laid out on a bed of gold—dreamy.