Lust & Envy

Sector

Food & Beverage

Scope

Packaging, Illustration

Team

Onfire Design

Lust & Envy is a new plant-based yoghurt range with flavours so delicious that even the most avid dairy lover would be green with envy.

The thick and creamy coconut based yoghurt labels are heavily influenced by the 1970's psychedelic era. Each flavour showcases a unique illustration with fluid marbling, organic shapes and playful textures. The bright backgrounds and contrasting text creates stop-in-your-tracks shelf impact, backed up by flavours so delicious, it's a range that any consumer would lust after.